Our offices will be closed Monday, May 29 for Memorial Day—reopening on Tuesday, May 30. Business hours are 8:00 a.m. to 5:00 p.m. (Mountain Time).

Marketing

BMRKT 041 | High School Course

This course will help students gain a working knowledge of marketing and distribution, including marketing careers, marketing functions, market segmentation, and channels of distribution.

Course Details

Course Outline

1. An Overview of Marketing
2. Marketing Functions and Activities
3. Levels of Distribution
4. Transportation and Storage
5. Promoting Goods and Services
6. Target Markets and Market Segmentation
7. Pricing Objectives and Strategies

Syllabus

View syllabus

Contact BYU Independent Study

Business Hours

Monday–Friday (except holidays)
8:00 a.m.–5:00 p.m. Mountain Time
Closed Tuesdays 10:45 a.m.–noon for university devotionals.

Toll-Free: 1-800-914-8931
Local: 801-422-2868
Fax: 801-422-0102
Send us a message

How are we doing?

Customer Feedback

Street Address

Harman Continuing Education Building
770 E University Pkwy
Provo UT 84602

Travel Directions

Mailing Address

BYU Independent Study
229 HCEB
770 E University Pkwy
Provo UT 84602

Helpful Links

Complaints
Join Our Email List
Title IX
Terms and Conditions
COVID-19
Disability Policies

Donate

Give to BYU Continuing Education